Ducky, that cake is ADORABLE!
You made excellent points of undercutting others.
Originally Posted by Ducky316
I'm still not as expensive as the cake stores (as I don't have the overhead they do) but I'm close. I charged $120.00 for this cake, along with a dozen cupcakes.
I just wanted to remind you that you do have some of the similar overhead costs. You pay more for electricity, gas, & water. You still have advertising costs. You probably have at least one room dedicated to cake stuff. That's rent. More importantly, you do not have purchasing power. You pay a great deal more for ingredients than most brick & mortar locations. You also have to spend time & gas to go get them since most places (Dawn foods, Sysco, etc.) won't deliver to residential locations.