Serving Sizes For Sheet Cakes...

Business By Starkie Updated 20 Aug 2007 , 3:27pm by Dana0323

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Starkie Posted 20 Aug 2007 , 1:25am
post #1 of 7

I did a full sheet cake the other day, and I couldn't figure out how to price it. I had 2 11x15 rectangles side by side for my full sheet cake (total size was 22x15), and according to the pricing matrix I have, it would serve 70 people. However, I purchased a Quick Press Cake Divider, and I could only get 55 servings out of my cake that way. (The cake was a single layer, not torted.)

My question is, with party cakes like this, do you still stick with the 1x2x4 serving size, or move to a larger serving size (3x2x2 is how the divider is sizing the slice)? And how to you price these cakes ~ per slice like a wedding cake, or per cake?

Final question: I have a friend in the area who charges the same amount per slice as I do ($2.00) for a wedding cake, but then only charges $45 for a full sheet cake. Am I crazy for wanting to charge $100 for a full sheet?

Thanks for the advice/opinions on this!

<S>

6 replies
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karateka Posted 20 Aug 2007 , 1:32am
post #2 of 7

I charge at minimum $100 for a full sheet. I use two 18x12 to make a full sheet, which serves 108 people 2x2x2 inch servings. For special effects, fondant accents, lots of flowers, etc, I charge extra.

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Starkie Posted 20 Aug 2007 , 10:03am
post #3 of 7

Thanks, karateka! Anyone else, especially in the NC area?

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indydebi Posted 20 Aug 2007 , 11:35am
post #4 of 7

(For weddings) I use the wilton wedding cake chart to determine pricing, not necessarily to determine number of servings. Same with sheet cakes.

I use a 2x2x2 to determine number of servings per sheet. Ergo the 22x15 would serve 77 (we'll use your round number of 70). Times $1.50 per serving (sheet cake pricing) = $105

Now ..... if they want to cut it 3x2x2 and only get 55 servings, then power to 'em. They are welcome to cut it any darn size they want. My price is $105.

Non sheets are the same way. I posted previously an example of someone wanting a cake to serve 30. An 8" serves 24 (times $2.50/serving = $60) and a 10" serves 38 ($95). The client would receive the 10" cake at $95 and would be told "this serves 25-35, depending on how you cut it." I dont' refigure my pricing based on the size of the pieces THEY have decided they are going to cut. I also don't get into how I figure the pricing .... all they care about is do they have enough cake and how much is it?

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Dana0323 Posted 20 Aug 2007 , 2:28pm
post #5 of 7

Debi- Are these specs for double or single layers?

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indydebi Posted 20 Aug 2007 , 2:42pm
post #6 of 7
Quote:
Originally Posted by Dana0323

Debi- Are these specs for double or single layers?




Sheet cakes are single layer (2x2x2).

Non-sheets are anything that is not sheet cake sized AND double layered (i.e. 2-layer rectangle and 2 layer rounds).

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Dana0323 Posted 20 Aug 2007 , 3:27pm
post #7 of 7

Thanks Debi!

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