Wow you guys are all awesome! So I had two non replyers sitting in my email so I sent them both of a polite reminder type email. One of the girls gave a very nice response, I went to high school with her and I knew she really couldn't afford the cake she wanted, even if i simplified the design, but she replyed with "I wish I was one of your kids so I could be a taste tester, but unfortunately we can't afford it this year" which is fine, I understand that, most people can't afford a custom cake. The other one was kinda rude, (there's always one in the bunch right?) she said "I'll contact when you have made a decision, until then, please stop messaging me" Really? lol i've sent her 2 messages, 1 with the rough estimate, one with a friendly reminder...oh well, C'est la vie!
That's what you run the risk of doing...for myself, if someone emails me more than once it's irritating. But i'm cranky like that.