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My prices are to high?

post #1 of 16
Thread Starter 

I recently raised my prices, me and my Husband both do cakes and sometimes details will take us all night so we decided to charge per slice

BC- $2

FONDANT- $3

CARVED-$4

 

What do you think? Ive had two people go off to someone else that I know of. I feel like I should lower them? I work out of my house!

post #2 of 16

Please use the search feature to read pricing threads. This has been addressed often and there is TONS of good info on how to price your product.

post #3 of 16
Quote:
Originally Posted by BatterUpCake View Post

Please use the search feature to read pricing threads. This has been addressed often and there is TONS of good info on how to price your product.

 

^^^^this!
post #4 of 16
Thread Starter 

Ive searched other threads, not what I was looking for. Thanks, looking for someone to answer my question!

post #5 of 16
Too cheap. Raise 'em higher.
post #6 of 16
How do you expect a realistic answer to that? We don't know what your costs are. We don't know how much you need to clear to make a profit. So the answers given previously are pretty much all anyone can tell you.
"I can do that, because this is my sandbox and I've got the bullsh*% shovel." ~Dianne Sylvan, Author and Lunatic
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"I can do that, because this is my sandbox and I've got the bullsh*% shovel." ~Dianne Sylvan, Author and Lunatic
Birthday Cakes
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Birthday Cakes
(2 photos)
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post #7 of 16

Yes there are many helpful pricing threads here. Pricing is a difficult question to answer in a forum setting. Your costs, hourly rate, and location are all factors. You need to calculate those expenses and research the competition in your area to determine how much you should charge. However if cake details are taking "all night" then your prices are barely a living wage.

Best of luck.
 

Life is unpredictable so let's eat dessert first!
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Life is unpredictable so let's eat dessert first!
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post #8 of 16
There is no single answer, your prices should cover the cost of your supplies, overhead and labor, while staying in line with your local market.

You may find that by paying both yourself and your husband at minimum wage (although really, who goes into business to earn minimum wage?), you can't charge a price that is in line with what your local market will bear, especially if you're staying up all night. I bet if you worked out what you really earned on those all nighter cakes you'd feel like fools for wasting your time for pennies.

Your issue is probably marketing, if you are attracting the kind of customer that is price driven you will never make money. You need to target people who value a custom cake, and are willing to pay what it's worth. If those people aren't in your local area then the cake business isn't going to work out too well for you.
elsewhere.
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elsewhere.
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post #9 of 16

There. Their. They're not the same.

 

I hope I die before "your" becomes the official contraction of "you are."

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There. Their. They're not the same.

 

I hope I die before "your" becomes the official contraction of "you are."

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post #10 of 16

Those prices look too cheap to me! DIRT CHEAP! I assume it is your clients, not you. 

Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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post #11 of 16

Your prices are about right.....   (does that make you feel better or worse?) 

Do you just want to be BUSY?   and not care if you are losing money or working for nothing....JUST to say you have an order?

Can't tell you how much to charge ...BUT - I can tell you ... top end cake designers (ie the ones that ARE getting paid what they are worth)
 

  • Almost ALWAYS cover their board
  • Make sure that they are NOT selling until they have a product that is WORTHY of selling
  • Spend a lot of time CALCULATING how much to sell their cakes for (they NEVER come on here asking some stranger to tell them what to charge)
  • Never accept that mediocre is something to settle for


    ONE thing I think has to be stressed OVER and OVER again with people new to decorating.

 

It is OK to be keen and enthusiastic and excited about being asked to make a cake for somebody - but remember this....

Youir SKILL level should determine what orders you accept - NOT your prices !!

A sense of humour is a wonderful thing  - without laughter, the world is a SUPER boring place

PS..... only smart people can read truly WITTY comments and chuckle instead of getting all miffed

Hero of all time - GODOT

 

 

www.facebook.com/applegum

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A sense of humour is a wonderful thing  - without laughter, the world is a SUPER boring place

PS..... only smart people can read truly WITTY comments and chuckle instead of getting all miffed

Hero of all time - GODOT

 

 

www.facebook.com/applegum

Th...

Misc 3D Cakes
(1 photos)
  
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post #12 of 16
^^ That to me, is key. When I first started I would not, under any circumstances take a cake I had little/no experience doing. My brand is worth more to me. I've been doing this a little more than a 1.5 yrs and I STILL turn down orders I don't think I can do well.
post #13 of 16
It comes to down to your costs (all costs) and skill. I can't charge the same as Dreme on CC because her sugar cookies look like they could be on display at an art exhibit but I can charge way more than Giant Eagle (grocery store in my area) for their smiley face sugar cookies. My BC cakes start at $4 and fondant starts at $4.50. My location, skill and costs dictate those prices.
"who says you can't have your cake and eat it too?"
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"who says you can't have your cake and eat it too?"
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post #14 of 16
Quote:

Your SKILL level should determine what orders you accept - NOT your prices !!

 

This! 100% this!

elsewhere.
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elsewhere.
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post #15 of 16
Quote:
Originally Posted by shorn0099 View Post

Ive searched other threads, not what I was looking for. Thanks, looking for someone to answer my question!

If what you are looking for is someone to be able to tell you for certain what you should charge, it's not going to happen. Even if someone did say "You should charge $x.xx per serving for your cakes!" that's no guarantee, they could very likely be wrong, because they don't know the specifics like you do- your materials cost, your overhead costs (YES, you have overhead, even working out of your home), your labor costs, and so on. Are you willing to work off of someone else's total guess on your costs, considering that if you do that, you may be losing money? 

 

Why do people seem to think they can come on these forums and get someone to do all of the pricing work for them??

Before you ask- I'm licensed, inspected, insured, and all that jazz.
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Before you ask- I'm licensed, inspected, insured, and all that jazz.
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