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Husband wants to close

post #1 of 78
Thread Starter 

Hi everyone.

 

I opened a store front about 3 months ago, specializing in cupcakes and handmade chocolate.

 

During the sumemr in this area is slow for all businesses, but my husband is saying we should close.

 

I feel like I have worked so hard, and that it will get better in the fall. He says its now a waste of time and money.

 

What am I supposed to do? I have to go work some crappy job now?

 

I know there isnt much you all can do or say, I just felt like you would understand more then anyone. Its like telling me to give up my baby, and I am devisated and feel like a total failure.

post #2 of 78
Quote:
Originally Posted by motherofgrace View Post

Hi everyone.

 

I opened a store front about 3 months ago, specializing in cupcakes and handmade chocolate.

 

During the sumemr in this area is slow for all businesses, but my husband is saying we should close.

 

I feel like I have worked so hard, and that it will get better in the fall. He says its now a waste of time and money.

 

What am I supposed to do? I have to go work some crappy job now?

 

I know there isnt much you all can do or say, I just felt like you would understand more then anyone. Its like telling me to give up my baby, and I am devisated and feel like a total failure.

 

it's only been 3 months!! good grief! he needs to relax and let your business get established and grow! they always say first few years of business is the hardest so you won't get a full assessment of how your business does year around if you close within 3 months. Give it some more time and then reevaluate whether you should close or stay open.
post #3 of 78

Three months of business is such a short time and it's far too soon to call your business a failure. I can't advise you to stay or go, as you have to consider what your husband wants, but is there some kind of middle ground the two of you can reach? Can you set a deadline somewhere in the future for you all to make the call as to whether or no to close?

 

Remember, most food businesses don't turn a profit for at least a full year and often times longer. I really hope you can convince him to hang in there....

post #4 of 78
This is the perfect time to show your husband your business plan that details how the business will be profitable even after accounting for slow periods.
post #5 of 78

Tell your husband he is not a waste of time and money and I'm assuming you have been married longer than 3 months...

Most businesses aren't profitable off the bat.  It can take years.  Summer is slow for me as well, people go on vacation and get ice cream!

post #6 of 78
Quote:
Originally Posted by Norasmom View Post

Tell your husband he is not a waste of time and money and I'm assuming you have been married longer than 3 months...

 

Good answer!

 

I also own a storefront, I've been open for nearly 3 years. Other periods will make up for not-so-great sales in summer - Christmas for one - so at least stay open for that and see. I find in summer sales drop because of what Norasmom said - people aren't in town, if they are they will soon be in a bikini and are watching their weight, and it's too bloomin hot for a cupcake.

I do also do custom cakes so summer is a great time for me with all the weddings though, which make up for the lower bakery counter sales. 

post #7 of 78
3 months isn't really long enough to be able to tell. I live in a tourist area. A lot of businesses around here are only open in the summer. (Sucks for us locals!) It seems like where you live it may be the opposite. It sounds like he may not have been on board with the idea from the beginning if he is ready to throw in the towel already.
post #8 of 78
Quote:
Originally Posted by jason_kraft View Post

This is the perfect time to show your husband your business plan that details how the business will be profitable even after accounting for slow periods.

 

 

THIS

 

and, of course, the huge loss you'll take on the build out/set up. what was he thinking?

post #9 of 78
To be fair, the build out and startup expenses are sunk costs so they should not figure in to a decision of whether or not to stay open.

Unless you exclusively handle all the budgeting and financials for your household, this conversation with your husband probably should have happened when you were in the initial planning stages of the business, with the understanding that income from the business will probably drop during slow times so you can increase the initial startup fund to handle that shortfall.
post #10 of 78

I have a husband just like that, quick to bail. It's VERY hard emotionally, I know!!! Remind him of your business plan. Have you already worked every possible income avenue possible for your business in 3 months? Are you selling online as well as retail? How much advertising have you done?

 

I know for certain 3 months isn't enough time to know anything!!! I don't think 3 years is enough to predict success. He needs to see a much bigger picture of how business works. You don't judge profitability by one quarter!!! That's so incredibly short sited. Think about your business as an investment, you earn some years and loose other years, but over all you grow and make money.

 

How about the hundreds of thousands of businesses that live for black Friday? All year long they are in the red until that magical date, where they now make all their profits for the year between Thanksgiving and Christmas. Perhaps I've simplified things a little, but the concept is correct! Perhaps you should do a little research on the topic and explain it to your husband.

 

Food businesses are most profitable around holidays. As such you should gear your inventory and product line to capitalize on those peak times.

post #11 of 78

So sorry...opening a business that both partners are not emotionally vested in can be very hard on a relationship. 3 months is definitely not long enough. Did he seriously think customers would be beating down the door when you opened. My daughter's restaurant was very slow (as expected) at first. They offered a Groupon and sold 700 the first day. A good portion of those people never used them. A business cannot realistically expect to turn a profit the first year. They did not even draw a salary for over 2 years....they lived off savings and a line of credit. Entrepreneurship is not for the faint of heart... Best of luck to you!

post #12 of 78
Quote:
Originally Posted by BatterUpCake View Post

 Entrepreneurship is not for the faint of heart... 

This. 3 months is nothing. It makes no sense to throw in the towel after such a short amount of time. It takes a lot to make a business successful, a lot of hard work, and yes, TIME. Very, very few start up businesses are just selling like crazy from the get go. It takes most at least a year or two to get established. You need time to develop a following, for people to discover you. We have been open for a year and a half, and we STILL have people come in every day and ask if we just opened! If you are just losing money and literally cannot afford to keep the doors open, that's one thing, but if you have enough capital to keep it going for awhile, do it! Opening a shop is a long-term investment. 

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post #13 of 78
Thread Starter 

Thank you all.

 

Unfortunatly it is out of my hands. I KNOW that this is all normal. He does not, and he is the one with the money. I am mostly disappointed that he doesnt have the faith that I do in it. And that his heart wasnt in it from the start.

 

We are going to move up where my parents are, and my NEW plan is to work and get the start up money myself. 

 

All I can do is try to keep positive and move on to plan B, C, D all the way to Z if I have to.

post #14 of 78

I'm sorry for you, big hugs!

 

You've got the right attitude, go to plan B and keep trying.

post #15 of 78

So sorry your husband doesn't support your dreams.  Good luck to you!  Stay strong and save to do it yourself.  icon_smile.gif

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