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Sterotypes and Mobile Homes

post #1 of 32
Thread Starter 

Ok so I live in a very nice mobile home. Yes you read that right. I know the stereotype I thought the same thing. However its over 2600 square feet and brand new. It looks like a regular home inside. Nicer than most homes. So my question is how do I sell cakes...I fear the same reaction I had will happen when they come and pick up cakes. I have sold many cakes to co-workers of my husband and they don't mind. Some of them live in mobile homes and they are business professionals working in health industry. I mean we live in the country its 45min from the city.

Do I tell people up front? How do I word it? Do I put a picture of my kitchen on the website sort of as pre-notification to soothe them when they drive up?

The outside looks new.. my flower bed is perennials so it looks kinda sad they are still growing. Its a heavily wooded acre and not in a mobile home park.

Thanks in advance.

post #2 of 32
I wouldn't mention it. They are selecting you based on examples of your work or advice from others.

It's true that some may not be repeat customers. Shame on them for stereotyping.

www.VeryDeliciousDesserts.com

https://www.facebook.com/pages/Delicious-Desserts/207874222593145

 

It's never "just cake!"

 

You may get a cake for $way to little but you won't get this cake!

Animal
(4 photos)
 
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www.VeryDeliciousDesserts.com

https://www.facebook.com/pages/Delicious-Desserts/207874222593145

 

It's never "just cake!"

 

You may get a cake for $way to little but you won't get this cake!

Animal
(4 photos)
 
Reply
post #3 of 32
Thread Starter 

Ok well thank you, we are only living here for six years it was just such a profit maker as far as price we couldn't pass it up. However now I'm seeing the $$$ benefit in cake business if I had a house.
 

post #4 of 32
I would love to live in some of the trailers I have seen! They are nice! But why not just call it a "modular home" if you mention it at all?
Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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post #5 of 32

I agree with Annabakescakes - if you are trying to describe it so they can find it, just say modular home or pick out a defining feature - "the house with the red door and pine tree out front".

 

It actually could work to your advantage - would someone buying a custom cake want to drive up to a McMansion to pick it up?  They might think you are charging more on cakes to live in that style of house.  I'm just saying the subliminal message may be that you are living within your means, and are modest, and your pricing is probably modest as well.  Just some of the psychology of selling/buying that I find fascinating.

 

Liz

Follow me on my Twitter handle: @Sugar_Iowa

Or on Facebook: https://www.facebook.com/SugarFineBakedGoodsAndConfections

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Follow me on my Twitter handle: @Sugar_Iowa

Or on Facebook: https://www.facebook.com/SugarFineBakedGoodsAndConfections

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post #6 of 32
Thread Starter 

Thanks ladies!

Anna-ya my only fear is them saying its a mobile home after I say its a modular home...lol at which point my face turns bright red..lol

Plus I'd be lying, its huge, but its still a mobile home. In fact I've only ever seen one other the size of this one. Would that look like I slightly

lie to look better?

 

Liz- I get what your saying its true McMansion would be awkward. Problem is people don't think of that when they are picking up a cake. In fact

its so obvious when friends from church come over. They always comment "Oh it looks like a real home in here" "Its nice" lol I'm not offended I take that as a compliment but in the back of my mind I'm thinking what if you were a customer picking up a cake would you have even came to my door or just drove off?

post #7 of 32

I would just use a describing feature then (i.e. the color, a landmark, etc.).  If you told me it was a trailer, I would be looking for something about 800 s.f., and would probably pass you by. :)

 

Liz
 

Follow me on my Twitter handle: @Sugar_Iowa

Or on Facebook: https://www.facebook.com/SugarFineBakedGoodsAndConfections

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Follow me on my Twitter handle: @Sugar_Iowa

Or on Facebook: https://www.facebook.com/SugarFineBakedGoodsAndConfections

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post #8 of 32
Well, you should have the cake paid for in advance, and they can't drive off! I never even add a cake to my bake list unless it is paid for. And yes, there are people who are that shallow, but most aren't. As long as your yard is well kept, and your home is clean and tidy, and there aren't pets or children running wild, most people will not care if it is a 1972 single wide, a McMansion, or a shed.
Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
Reply
Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
Reply
post #9 of 32

I have lived in a mobile home for 22 years now. It is home. It is my house. No its not a big house, as big as yours, but it is a nice house, a clean house, a place I can come home to and stay warm in the winter and cool in the summer. And I am very proud to say I have a house. It may not be much but it is mine.  And when I am talking about my home or inviting people to my home I call it my "house". I dont say...would you like to come to my mobile home for lunch?... I say would you like to come to my house for lunch? I think you are sterotyping yourself.

post #10 of 32
A nice picture of the front of the home on your web site should suffice, there's no need to mention what type of home it is.
post #11 of 32
There is nothing wrong with living in a modular home. I do. I live in a country setting where homes like this are common. Not a park, or neighborhood that looks run down and trashy.
Don't worry about it. It seems like you have more of a problem with it than anyone.
post #12 of 32
Thread Starter 

Well I've just been in a lot of trailers, and just like houses some are clean and some are not. I'm just being realistic. I get looks from people and my MIL hates that we live in one. She would like to refer to it as modular. I personally don't have a problem with it being a trailer and like to somewhat tease her by saying mobile home. I just know there are people who have stereotypes in their mind. Its not nice, but it is a fact.

I would love to stay here I just can't see doing $900 wedding cakes in the future out of a mobile home. Business has to grow and I don't see getting that kind of clientele from a mobile home. Maybe those of you who have experience can prove me wrong.

As for saying its a home I used to say that but then people would call because its mixed home and mobile and then they get lost.

I don't want to put a sign out because its the country and you get strangers coming to your door.
 

post #13 of 32
Thread Starter 

I'm not trying to down anyone living in a mobile. Like I said I was uninformed I lived in the city my whole life and had only seen mobile parks in the city that were trashy. I even grew up in one but it was in the 80s i never imagined they could look like they do today. Its not like that is the first thing people go house shopping for.  So maybe its part me...but again its also how people react. I love my mobile which is why I don't mind people knowing its a trailer vs house. It doesn't bother me but I can see it bothers them. I'm like you Liz I like to see peoples reactions, however its not good in business.
 

post #14 of 32
Maybe make sure you put large numbers on your house?
I have numbers on my pumphouse and at the gate. Then, there is a 'landmark' for people to reference. If there is skirting on your house, it probably doesn't look so 'mobile homey'.
post #15 of 32
Thread Starter 

Ya that is a good idea the numbers I have seem to still be too small since the UPS man at times has asked which house is which...lol...So I'll look into that.

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