Opinions on my name for my new business Help please :) - Page 2

 

 

i agree that i would not be attracted to a zombie logo

 

however, kids certainly 'motivate' (code for bug thee sh*t out of) their parents to buy such and such for them

 

and there's a whole dimension of the population that is drawn to vampires and zombies and etc.

 

on tv on the worst cook in america show--they catered  party food to a biker bar--

bikers and zombie lovers everywhere get married and eat cupcakes and have kids that need b-day cakes etc.

 

it could definitely catch on

 

and the non-zombie loving side of the population would remember you and if you make it and make it great they will come

 

killer sweets--i like it!

Ooh bad idea!  If you start to build a following with your home business, then up and switch the name if you move into commercial space, you've lost all the branding you've done. Pick a good one to begin with and stick with it. Just some tips when thinking about your name...

 

Make it easy to say

Make it easy to spell

Make it easy to find

Make sure the URL, or something VERY close to it is available

 

If you plan on doing this to make money as a business, even if it's a home business, you don't want to start out on the wrong foot.

See, while I am not partial to the whole Zombie trend going on right now (I got over it before i was cool;-D) I think that teenagers and the 'too cool for you crowd' would love to drop by for a single cupcake there, with a crowd of friends. But don't count on them to order cakes, and you can't have teens dropping by for a single cupcake when you are operating out of your home...

i have to say that I don't think the zombie thing is a 'teenager only' market.  I'd venture that it appeals to a slightly counter-culture group pretty much 50 and under. Sure there is a younger following, but with the organized Zombie walks, Zombie Apocalypse clubs (that fancy to meet in bars and have Prepper cross over members),  zombie themed weddings, and TV shows like Walking Dead...it isn't so much of a youth thing, just an interest/motif.  

I agree with you lorieleann. Check out http://www.rocknrollbride.com one of the two most popular wedding blogs in the UK, they've featured zombie engagement shoots and always have brilliant and very different weddings.

Zombies aren't even trendy. The teenagers that were into zombies 15 years ago are now adults who'd probably love buying some cool cakes. Plus killer sweets is not that much of a crazy of a name anyway.

 

I agree with this totally! 

 

If you're going to build a brand, don't abandon it as soon as it gets to the point you can make money off of it.  Personally, I kind of like the name Killer Cakes, but I am a child of the '80s and during my teenage years anything cool was "killer" or "awesome".  I don't mind the idea of a cartoony zombified cupcake logo either.  Just be prepared to set yourself apart from other bakeries.  You will have to go above and beyond to live up that image (think of Debbie Goard's work).  She doesn't do plain old birthday/wedding cakes, she's the person you go to when you want a sculpted alien worm cake.

After thinking about it, I actually kind of like the name Killer Sweets, it's certainly memorable.  It's the zombie theme that I'm hung up on.  Avoid anything with death, blood, knives, zombies.  It's a serious turn off when talking about food.  But I agree with the PP who said it's a name you have to be able to live up to.  Best of luck to you!

killer sweets is a killer name!

 

change/update the logo when you get your storefront

 

keep the cupcake looking like a happy zombie not a i'm gonna seriously getchoo zombie

 

i mean a zombie on a cupcake how menacing is that

 

there's other ways to logo that too

 

a knife blade held between a generous set of teeth where the lips look a little smiley

 

and a couple 'drops' coming off the knife blade

 

killer sweets--i like it

 

shoot me --

 

See I think what you described would turn off most moms for kids birthdays and most MILs for weddings.  That's most of your customer base.  There would be some that like it, of course.  But when you specifically alienate a large portion of your expected clientelle becuase you want to be "edgy", you have a problem.  It's like I tell my kids - people think they're "different" and "cool" by getting piercings all over their faces and then they're shocked when no one wants to hire them. 

A business with "Killer" in the name doesn't necessarily have to be edgy, it's all about the branding. I agree that using blood or knives might be a little much, but it's certainly possible to create a brand that fits the theme without alienating the mass market.

For example:
https://www.facebook.com/killercakesco

jason, a pirate-y theme had crossed my mind! and there you found one!

 

to me if the stuff is killer i can get past a coupla zombies

 

i had to stand by this very large snake that was in an aquarium at eye level

to get my son a roller board for christmas or birthday

 

they put a cover over the aquarium just for me--small shop large reptile-- ewww <shudders>

 

and by 'drops', they could be piped shells that look like the 'other' drops

that you find dripping off the random knife being held in someone's teeth ;)

 

it's in the spin to me--if it's a horror movie forget it

 

but it's very do-able--very catchy--if done right

 

and if it is killer i'll be your favorite customer

 

killer sweets--slay them sweetly--slay them with sugar

 

it's not boring ;)

 Killer=awesome -- that's great.  Killer=murder, skulls, knives -- yuck no.

 

Edited a couple times.  Crazy.

If you want an example of yuck no, click below (warning, graphic):
http://www.zombiebakeshop.com/home.html

c'mon now--these are cute and you know it!!!

 

ginger 'dead' men

 

http://www.fancyflours.com/product/Cookie-Cutter-Ginger-Dead-Men/Halloween-cookie-cutters