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hand painted cake

post #1 of 23
Thread Starter 

I have a question that I sort of have an answer to on my own, but wanted some other opinions. Do you charge differently for different skills, or do you charge purely for the time it takes to complete a design? To be more specific, my husband has been hand painting a few cakes that we will use for display for a wedding expo next week. No stencils or transfers. Completely free hand. They are amazing (not that I'm biased ;) with a lot of detail. In my research of bakeries in my area, the closest bakery that hand paints is about 2 hours from me. I have my pricing structure set, but just wanted to get some opinions on the hand painting. I could post a picture if you want, but I'm not sure that it matters. Even considering the time it has taken him to complete the painting, I just feel that he does it quicker and better than most people ever could. Since not many people can hand paint to his level anywhere near us, I feel his time might be worth more. Would you charge just based on the time it takes him? Do you need a picture to get a better idea?

post #2 of 23
Quote:
Originally Posted by experimenting View Post

. Do you charge differently for different skills, or do you charge purely for the time it takes to complete a design?

Although not always, those typically go hand in hand. Hand painting or brush embroidery takes far more skill & time than simple scrolls.

www.VeryDeliciousDesserts.com

https://www.facebook.com/pages/Delicious-Desserts/207874222593145

 

It's never "just cake!"

 

You may get a cake for $way to little but you won't get this cake!

Animal
(4 photos)
 
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www.VeryDeliciousDesserts.com

https://www.facebook.com/pages/Delicious-Desserts/207874222593145

 

It's never "just cake!"

 

You may get a cake for $way to little but you won't get this cake!

Animal
(4 photos)
 
Reply
post #3 of 23

I do charge extra for hand painting depending on the design. I once had a 6" cake that took me 3 hours to paint so I charged accordingly.

post #4 of 23

I'd love to see a picture, but regardless here's my take on it- If I'm the only one who can do it or I do it better than anyone else- I'm worth more There are exceptions to the rules of cost+time and this is one of them for me. If you have no competition, you're free to charge more. If I was the only one who could supply a chocolate cake in this town, you can bet my prices would be a lot higher! :)
 

post #5 of 23
Quote:
Originally Posted by experimenting View Post

I would love to see your pics, I have been experimenting with painting on cakes too, but I am just a novice painter. 

 

Not many bakeries near me hand paint on cakes, I guess because it is very time consuming.  Sounds like you have a great niche.

post #6 of 23
Thread Starter 
Quote:
Originally Posted by DeliciousDesserts View Post


Although not always, those typically go hand in hand. Hand painting or brush embroidery takes far more skill & time than simple scrolls.

 

I agree, but the way I was thinking of it was this: I can take twice as long to do what my husband painted and charge half as much per hour and come out on the other end with the same price, but the painting would still not be as good.

 

Quote:
Originally Posted by SwtCanuck View Post

I do charge extra for hand painting depending on the design. I once had a 6" cake that took me 3 hours to paint so I charged accordingly.


Do you mean you charge extra per hour than other design elements?

 

Quote:
Originally Posted by justme50 View Post

I'd love to see a picture, but regardless here's my take on it- If I'm the only one who can do it or I do it better than anyone else- I'm worth more There are exceptions to the rules of cost+time and this is one of them for me. If you have no competition, you're free to charge more. If I was the only one who could supply a chocolate cake in this town, you can bet my prices would be a lot higher! :)
 


This is what I was thinking. The cake artist 2 hours from us that I was referring to is very well-known and established and I've seen a few of her hand-painted cakes and they are amazing. My husband's work is quite amazing too though in my opinion. The only reason I'm struggling a little with the pricing is I just wasn't sure that I should charge what I truly think his art is worth right away since we are just starting our home business. 
 

Quote:
Originally Posted by enga View Post

I would love to see your pics, I have been experimenting with painting on cakes too, but I am just a novice painter. 

 

Not many bakeries near me hand paint on cakes, I guess because it is very time consuming.  Sounds like you have a great niche.

 

Okie doke. Here are a few quick pics of one of the cakes. The cake isn't complete, but the paintings are. I will post pictures of the completed cake next week when we're done. 

 

post #7 of 23

Oh my goodness, those are phenomenal!  The coy fish and water effect, wow. I will say this with you and your husbands talent, 6 to 7.50 a serving  with the fondant because it is beautiful detailed work, but that is my opinion.
 

http://www.brides.com/brides/2011/09/americas-most-beautiful-cakes-brides-magazine#slide=1

 

Should give you a good idea of how to price, some are not even as detailed and they are charging up to $15.00 a slice. 

 

Good luck with your business, I cant wait to see the finished cake, as I am overly impressed already


Edited by enga - 3/14/13 at 6:55pm
post #8 of 23

Those are amazing. I'm sure people would be more than happy to pay a higher price for those. I know I would.
 

http://letsgetcaking.blogspot.com/

 

All this cake, and I've gained too much weight. LOL! I am now....The Cake Runner!

 

http://thecakerunner.blogspot.com/

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http://letsgetcaking.blogspot.com/

 

All this cake, and I've gained too much weight. LOL! I am now....The Cake Runner!

 

http://thecakerunner.blogspot.com/

Reply
post #9 of 23
Quote:
I just wasn't sure that I should charge what I truly think his art is worth right away since we are just starting our home business

 

Don't make the mistake of pricing cheap because you're new. If you're good ( and you definitely are), how long you've been around doesn' t mean a lot. Introductory prices may get you business, but you'll pay heck bringing your prices up once you're established. His work is amazing.
 

post #10 of 23

I would really start working on a business plan in the near future, because after the wedding expo, everyone is going to want a cake from your business.  And like "justme50" said you don't want to under sale your talent, and you my dear have talent.

post #11 of 23

WOW!!

post #12 of 23

Set your pricing NOW!  Do NOT have any concerns about "being new".  That painting is the equal (or better) than most famous hand-painted cakes.  The customer will not be paying for the time, but for the talent.  Is his talent worth $15 an hour?  Uh.......NO!  It is worth a premium price.  If you are able to present cakes with that quality of skill, do NOT apologize for "being new".  Target high-end customers and do not lower your pricing structure so that anyone can get a cake similar to the one shown.  If the customer doesn't want to pay a premium for that quality, then you can present other, less expensive, options.

 

What would Picasso charge for unique, boutique, painted cakes? 

 

Although we don't "know you", or know what your other cakes look like, it sounds as though you are apologetic for being new and working out of your home.  Capitalize on being small and unique!  Incorporate it into your business plan. 

post #13 of 23
Holy cow! That painting is awesome! Definitely charge a premium for work like that.
post #14 of 23

IndyDebi used to post this, when she was still posting:

 


 A lady asked Picasso to draw her something. He scribbled something on a napkin, handed it to her and said, "$5000 please". She was appalled and said, "But it only took you 3 minutes!!"

He said, "No madam .... it took me a lifetime."

 

 

Edited to add, Picasso's work looks like stirred donkey-doo, compared to your husband's, I don't cake how long it takes him!

Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
Reply
post #15 of 23

That is premium work right there. Here's the deal. If you start out cheap, you'll get business all right. The kind you don't want. Your hubby will be a slave to painting on cakes all day, and what will you do when he says he's done? Oh boy....keep it fun and profitable at the same time. 

"I can do that, because this is my sandbox and I've got the bullsh*% shovel." ~Dianne Sylvan, Author and Lunatic
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Birthday Cakes
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"I can do that, because this is my sandbox and I've got the bullsh*% shovel." ~Dianne Sylvan, Author and Lunatic
Birthday Cakes
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Birthday Cakes
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