Originally Posted by jason_kraft
It's easy for people to give advice like this when it's not their business on the line.
I agree that you shouldn't charge them more just because, but you could try to upsell on premium products and/or more complex decorations.
I agree, in fact, they almost always ask for premium products and there is always logically the upcharge (clearly never doubles the price per serving), now for example they want fresh berries in the filling that are not available in winter here - no way I'd use anything frozen. So it takes me a lot of effort and expenses to find them and them being of a good quality at the same time. I surely upcharge for example for inscriptions in Cyrilic as I still didn't find the cutters and have to do everything by hand - but that's not a problem. For complex decorations: I can offer something more complex but can only do what they chose and confirm.
BTW they even don't have any possibility to order somewhere else in my region, nobody does fondant and that's what they want.
But how could I upcharge for example for possibility to speak their language while ordering (there is absolutely no baker speaking English, Russian or Serbian - and I had to spend money and time in the past to learn some foreing languages, so let's say it was an investment). They usually don't speak local language. I don't upcharge for that, just consider it better customer service.