Thank you so much for all of your replies
they have all made me feel a lot better.
Sorry its taken so long for a reply I've had a busy busy day! Everything is so exciting thinking about starting a new business. Anyway, since I posted I have had someone email me and tell me they would like the £60 cake. I've decided facebook, whilst I do intend to use it, because I do know a few people on there who are definitely in my target market, is not going to be my main source of orders, as a lot of the people on there that I have on my personal friends list even are the kind who wouldn't want to pay £40+ for a cake (and hey I'm not judging, if I didnt make them myself I probaby wouldn't pay it either lol). I have started to write out a market research questionnaire and have asked a friend of mine who owns a kind of upmarket (for the area) salon if she would mind letting her clients have a look and fill one in if they so choose, and am planning on emailing a few out to people that I know and asking them if they would email it round to their contacts.
LissyUK you've definitely given me the right attitude. I'm one of those people thats too nice, and feel bad telling someone a price they cant afford and I know I really need to break the habit of lowering it lol. I decided I wasn't going to do wedding cakes yet, because I didnt think I was good enough, but then I've looked at some and though actually, I can do better than that so why not. everyone has to start somewhere.
scp1127 You've given me something to think about there. (for starters I'm gonna have to google a yugo lol) I like to make literally anything. I do like doing 3d cakes (which I know a lot of people dont) I hope that compared to the rest of the people in my area this sets me apart a little bit already. I would love to extend me recipe list, and get people ordering new flavours. I will definitely pm you
I think what I've realised from reading all your posts is that I'm getting ahead of myself and panicking too early. I just need to sit back (not literally of course) and go with it. Market in the right areas and wait for the right customers to come to me, not to sell my services for less than I want to to attract the wrong ones!