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Another unrealistic customer complaint.

post #1 of 42
Thread Starter 
OK so here's another rant about customers and thier unrealistic expectations for the price of a custom cake. Woman call me this evening and she wants a smaller (to serve about 25) 2 tier with zebra striping on 1 tier and a sculpted full size zebra stripe high heel shoe on top, so i tell her it would be around $200 ish and she pauses... "well what if you did a single tier cake under the shoe sculpted to look like an ottoman"... about the same price..... "Well how about a shoe box with the shoe on the lid"... I say that would be about $175... "Oh well I only wanted to spend about $100"... I say "well that will get you the shoe" CLICK. Dead Air. I don't think she liked that very much.

I don't think my pricing for this is too off base, if anything I tend to price on the lower side. Am I crazy to think that she has to be high to get a shoe cake for $100?

People have just been driving me nuts lately!- I had a cake pick up this weekend where the woman wanted a 3 tier cake for her daughter sweet 16 for $75!!!!! Well, she ended up with a 10" round after I explained my pricing (and of course after she called around and realized that my $65 for a fondant decorated 10" round with gumpaste accents on top was a pretty decent price) So anyway, she shows up to pick up her cake in a blinged out Hummer... SERIOUSLY... you have this uber expensive car but won't spend more than $75 on a "super special' (her words) cake for her daughters sweet 16!

OK, done with my rant
post #2 of 42
[quote=\\"AmysCakesNCandies\\"]

People have just been driving me nuts lately!- I had a cake pick up this weekend where the woman wanted a 3 tier cake for her daughter sweet 16 for $75!!!!! Well, she ended up with a 10\\" round after I explained my pricing (and of course after she called around and realized that my $65 for a fondant decorated 10\\" round with gumpaste accents on top was a pretty decent price) So anyway, she shows up to pick up her cake in a blinged out Hummer... SERIOUSLY... you have this uber expensive car but won\\'t spend more than $75 on a \\"super special\\' (her words) cake for her daughters sweet 16!

OK, done with my rant[/quote]

That\\'s hilarious! But no, people don\\'t seem to have any idea how much a cake should cost.
post #3 of 42
I get the fact that we are in a \\"depressed economy\\", but I don\\'t understand these people that think they can get a custom cake for nothing. Walmart, Costco, Sams...they have a set of cakes they do that are only customized by the inscription or color of flower. I\\'ve never seen fondant or gumpaste on a cake from any of these places, but I can promise the price would not be $20.
When they watch these shows on TV how much do they think these bakeries are charging? I think they should post a price next to the finished piece to let people know what the actual cost is. They must also think these cakes are done in one day...yeah right!
Keep charging what you are worth and what you think is fair!
post #4 of 42
AmysCakesNCandies, I have a friend who does this for a living. We\\'re in NYC, but I know for a fact that just the shoe is $200. The cake is extra. That\\'s the first price she quotes, the figure on top, and then tells people how much a simple cake covered in fondant under it will be, depending on the amount of cake. Your price was extremely reasonable.
post #5 of 42
Christopher Garren\\'s website has a pricing page. Look at the bottom to see the pricing for sculpting and decoration. After you\\'re done with pricing that way, it looks like even a wedding cake is cheaper. And it\\'s only fair. People have no idea how much time this stuff takes.

http://www.christophergarrens.com/pricing.php
post #6 of 42
HOLY CRAP!! LOL! Those prices are wooooo but awesome! When I get really serious..I would love to charge like that..but gosh,,I wonder if a lot of people pay that...That\\'s sooooo awesome! I love it because if you want people to actually see PROOF,,,give them this link and then they\\'ll have a better idea on the pricing! Thanks for sharing!

I understand the dilemma everyone faces,,but again, \\"if they don\\'t want to pay, then someone ELSE will come along your way!!\\"..Oh well,,there loss!

Best of luck to all of you!!
post #7 of 42
Thread Starter 
Thanks for the link... granted its california and everything is more expensive there... but wow $75 and hr-- and thier work is orth every penny!
I only charge my hourlydecorating rate for sculpted cakes at $30/ hr
I think every customer looking for custom sculpted work should have to see the pricing for them, Duff and Buddy!

Even with that there will be someone who thinkds they cabb get it for the same price as a Costco cake.

Oh well, just part of dealing with the general public I guess.
post #8 of 42
I seriously cannot stand clients this week and it\\'s only Wed icon_sad.gif

HERE IS HOPING things get easier for all of us this year because if not I may be serving prison time for shoving fondant down a cray person throat when they gasp at my prices!!!!!!!
"You have to stop the Q-Tip when there's resistance." Chandler Bing
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post #9 of 42
Thread Starter 
HERE IS HOPING things get easier for all of us this year because if not I may be serving prison time for shoving fondant down a cray person throat when they gasp at my prices!!!!!!![/quote]


THANKS!! I needed a laugh today!!!
post #10 of 42
Anytime icon_wink.gif
"You have to stop the Q-Tip when there's resistance." Chandler Bing
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"You have to stop the Q-Tip when there's resistance." Chandler Bing
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post #11 of 42
[quote=\\"AmysCakesNCandies\\"]Thanks for the link... granted its california and everything is more expensive there... but wow $75 and hr-- and thier work is orth every penny!
I only charge my hourlydecorating rate for sculpted cakes at $30/ hr
I think every customer looking for custom sculpted work should have to see the pricing for them, Duff and Buddy!

Even with that there will be someone who thinkds they cabb get it for the same price as a Costco cake.

Oh well, just part of dealing with the general public I guess.[/quote]


I do not understand how people can charge by the hour for cakes? How in the world do you know how long it will take? When do you tell the customer how long it will take, before or after? If it takes longer, do you charge more? If it is not as long, do you refund? Do you do the cake and tell the customer \\"it took 10 hours, that will be $300, thankyouverymuch\\"? Then what? Do they flip? Do they pay for it, or say, \\"Sorry, I didn\\'t budget that much for cake\\"? I always wondered about all this, that is why I charge by the serving, and kind of \\"guess\\" how many servings it actually is. I know some people charge for the cake they cut away as well, but I charge so much for what is left, that I don\\'t worry about the $2-$5 worth of cake, and my kids wind up mashing it together and eating it.
Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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post #12 of 42
[quote=\\"simplysouthern\\"]I seriously cannot stand clients this week and it\\\\\\'s only Wed icon_sad.gif

HERE IS HOPING things get easier for all of us this year because if not I may be serving prison time for shoving fondant down a cray person throat when they gasp at my prices!!!!!!![/quote]

icon_biggrin.gif

LOL! That\\'s awesome, thanks for the laugh!
Before you ask- I'm licensed, inspected, insured, and all that jazz.
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Before you ask- I'm licensed, inspected, insured, and all that jazz.
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post #13 of 42
I do not understand how people can charge by the hour for cakes? How in the world do you know how long it will take? When do you tell the customer how long it will take, before or after? If it takes longer, do you charge more? If it is not as long, do you refund? Do you do the cake and tell the customer \\\\\\\\\\\\\\"it took 10 hours, that will be $300, thankyouverymuch\\\\\\\\\\\\\\"? Then what? Do they flip? Do they pay for it, or say, \\\\\\\\\\\\\\"Sorry, I didn\\\\\\\\\\\\\\'t budget that much for cake\\\\\\\\\\\\\\"? I always wondered about all this, that is why I charge by the serving, and kind of \\\\\\\\\\\\\\"guess\\\\\\\\\\\\\\" how many servings it actually is. I know some people charge for the cake they cut away as well, but I charge so much for what is left, that I don\\\\\\\\\\\\\\'t worry about the $2-$5 worth of cake, and my kids wind up mashing it together and eating it.[/quote]

We usually just make an educated guess on how long it will take for us to make it, based on past experience. But our \\\\\\"hourly rate\\\\\\" is figured into our price per serving, we don\\\\\\'t tell the customer, \\\\\\"You pay this much per serving, and this much for labor.\\\\\\" It\\\\\\'s just all part of the same quote. And if it did take us more time to do, that would be our bad, and we wouldn\\\\\\'t jack the price up when we finish the cake. When we figure time, it\\\\\\'s more just making sure our price per serving is in the right ballpark for that cake, more for our own reference than the customer\\\\\\'s.

ETA: Sorry for the messiness, I don\\'t know what\\'s going on with the quote function.
Before you ask- I'm licensed, inspected, insured, and all that jazz.
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Before you ask- I'm licensed, inspected, insured, and all that jazz.
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post #14 of 42
[quote=\\"imagenthatnj\\"]Christopher Garren\\\\\\'s website has a pricing page. Look at the bottom to see the pricing for sculpting and decoration. After you\\\\\\'re done with pricing that way, it looks like even a wedding cake is cheaper. And it\\\\\\'s only fair. People have no idea how much time this stuff takes.

http://www.christophergarrens.com/pricing.php[/quote]

Wow, I cannot believe his minimum prices are so inexpensive. And his serving prices too, I\\'m amazed, especially with the quality of work we all know he produces from his shop.
"Be kinder than necessary, for everyone you meet is fighting some kind of battle."
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"Be kinder than necessary, for everyone you meet is fighting some kind of battle."
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post #15 of 42
His cakes are amazing! I must practice practice practice!
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