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Does this ever happen to you (pricing)? - Page 4

post #46 of 52
4/22/10 at 8:18am
[quote="KHalstead"]
Quote:
Originally Posted by luv2bake6

There were people who, for a long time, kept telling me i should start selling my cookies, and when i started doing that (slowly through word of mouth), do you think any of those people ordered even once? People just like to talk the talk........




That's because they want you to "sell" your cookies to everyone but THEM. They're the ones that GAVE you the idea to "sell" your cookies, so they should always get them for free!!!

Didn't you know?????????/ icon_biggrin.gif[/quote

Right on the money, Tina!!! (no pun intended)
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post #47 of 52
4/24/10 at 10:13pm
Quote:
Originally Posted by luv2bake6

I am guilty of lowering my prices in the past in order to get the customers; especially the ones who swore that i was going to get tons of orders through them. I can tell you that i've not gotten one repeat order or from these people, nor have i ever gotten a referrel from them. I've even done freebies for different venues and, again, never got orders through them.

I know that another cookie decorator in my area charges the same price as i do per cookie. BUT, her designs are very very simplistic, and she charges more to personalize and to bag individually. I include personalizations (name, logo, etc) in the price as well as bagging. So i am now more comfortable with my prices.



I've had that same experience with people--lowering prices and giving freebies to people b/c of promises of repeat biz and tons of referrals. This has never materialized for me, either. It's hard when you are first starting out because you want customers badly, but you have to be fair to yourself. No sense in working for pennies!
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post #48 of 52
4/26/10 at 6:03am
Chelsea - I wanted to pop on and congratulate you on what you are doing. Texas is a tough state for bakers and I am so happy to hear that you have found commercial kitchen space. Stick to your guns on your pricing! When you take into account supply costs, kitchen rental space fee, insurance and taxes, you cannot settle for less.

Oh, and those school logo cookies were fabulous!!!
"I think every woman should have a blowtorch." - Julia Child
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"I think every woman should have a blowtorch." - Julia Child
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post #49 of 52
4/26/10 at 1:13pm
Thread Starter 
Quote:
Originally Posted by TracyLH

Chelsea - I wanted to pop on and congratulate you on what you are doing. Texas is a tough state for bakers and I am so happy to hear that you have found commercial kitchen space. Stick to your guns on your pricing! When you take into account supply costs, kitchen rental space fee, insurance and taxes, you cannot settle for less.

Oh, and those school logo cookies were fabulous!!!



Getting into weddings is the only thing that is possibly making all the hassle worth it. That and the potential to do the Farmer's Market. I'm hoping by Christmas time I will have a good customer base and make some decent $ on Christmas cookies.
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post #50 of 52
4/26/10 at 1:37pm
Chelsea - I am sure with your talent, you will! thumbs_up.gif Keep up the great work!
"I think every woman should have a blowtorch." - Julia Child
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"I think every woman should have a blowtorch." - Julia Child
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post #51 of 52
6/14/10 at 8:52pm
Here is a story that will illustrate that people spend money on what matters to them. I was at my real job-where everyone knows I do cake decorating. A co-worker comes up, just bubbling about her daughters 11th birthday party-showing all the pictures. The theme was cheer leading. The cake looked very sloppy and amateur-ish. She spent a lot of time telling me how much the pom-poms cost because she didn't want the "fake" ones, she wanted the "real" ones. She said "and I got them for $90" -about 8 girls at the party!

So she dumped WAY more $$ than I would EVER consider on a single use item-BECAUSE SHE WANTED IT! So....remember, they will pay if they want it icon_smile.gif
How you think when you lose, determines how long it will be until you win.
Gilbert Keith Chesterton
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How you think when you lose, determines how long it will be until you win.
Gilbert Keith Chesterton
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post #52 of 52
6/14/10 at 9:40pm
I didn't read all the replies, so hopefully I'm not doubling up here. On my website, I have lingo like "cupcakes start at $xx and go up with complexity of design". I do list the base price of my birthday cakes and their sizes and number of servings, but no other cake prices are listed. Then people know if you're in their ballpark of what they're willing to pay, but I never disclose what an event like a wedding will cost because of all little things that could drive the price up. You'll always get someone who is a cheapskate, but don't lower your price! You'll end up feeling resentful for practically giving away your hard work. Your regular customers will have no problem paying you what you're worth--because they know you're worth it! And deep down, you know it too! icon_smile.gif

Whoever said money doesn't buy happiness never shopped in my bakery.

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Whoever said money doesn't buy happiness never shopped in my bakery.

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