I always enjoy your posts, as they are down to earth and no nonsense! (as is why I love talking to you in person) You have fer sure built yourself a great business and it shows in your work!
I too have a constant struggle with my prices..not because I dont think I am not worth it, but because what the market will bear. I keep playing with my prices, seeing how far I can push it and I am blown away how I am now getting 300-400 dollars for baby shower cakes. (have you noticed its always a group of people doing the cake together. I am actualy charging more for these cakes then weddings cakes because they just take more time to do! Does that make sense?
Cupcakes is my hardest thing...right now I am selling them for about 2.30 each, (that is a filled cupcake) and I keep wondering if I should raise the price a little, as they are so popular right now!! I wish there was like a list somewhere on how much everyone charges! hahaha! Remember at the RBA last year when Buddy said we need a Bakery Union? he was so right! hahaha!
Anyway, I do agree with you, get what you think you are worth. I have found with many good advice from you and others on here, that I get less cake orders, but I am actualy making more money. Odd how that works, huh?