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30 cupcakes for 11$!!!!

post #1 of 23
Thread Starter 
I was just at Sams and they have 30 cc's for 11$, a 6" and dz cupcakes for 9$, a 10" round "custom" cake for 12$!!!!

There were some ladies there picking out a premade graduation cake and I almost introduced myself but then I thought if they are about to pay less then 20$ for a 1/2 sheet than they are'nt the type of customers I want. They kept going on and on about how cute the cakes were!

I know Sam's customers are not the kind of customers I want or need but it makes it that much harder to sell truley custom cakes when Sam's is selling mass produced, assembly line frozen "custom" cakes for 12$
post #2 of 23
I am afraid I would have to whip out a business card and say "If you think those are cute, you should see mine. And they aren't frozen either!" while smiling. 'Cause trust me, if they like what Sam's did they would have LOVED what you could do. Whether they are willing to pay our prices is up to them and if they aren't then let them have a nasty 'ole mass produced cake, they would have deserved it.

Gloria
post #3 of 23
That is true but think of it this way...you get what you pay for, and if they are ok with having a cake that is premade, frozen, and just plain gross...then let them eat that cake. icon_razz.gif Anyway like you said those types of people don't appreciate all the work and "love" we put into the cake. I know I don't mind them buying cakes at Sams it weeds out those cheap-O's that aren't willing to pay. I would have just said something anyway I have done that, and I always have business cards on me. Places like that and the party store are always great places. On the other hand they may be willling to pay, just figure that is all the option they have(to get it at Sams)......
post #4 of 23
I understand how you feel and what you are saying. It's been talked about a lot about how they mass produce and most of us can not compete with that.

I will say that I doubt the cakes are anywhere near delicious and I'd bet big bucks that those cupcakes are dry as bones. Someone got one for my FIL for his b-day from a local grocery chain. It was oversized. he didn't want it, so he gave it to my kids. It was soooooo dry they couldn't even swallow it...seriously. They ate the icing, but the cake was worthless.

People will admire those cakes and the prices. People will buy them. Many people will buy them once and look for an alternative for their next event. Less than $20 for 1/2 a sheet cake sounds great until you look in the trash can and see plate after plate pitched with lots of cake still on it. Want to throw away $20, or double it and give your guests a dessert they'll remember? Many people will pay more for quality. Some won't and, as you mentioned, they're not people you want as your customers.
post #5 of 23
I always introduce myself. Some will probably say I am stealing customers, but I figure most people wouldn't buy a store bought cake if they realized they could get a homemade/scratch cake for about the same price. We are very limitted here for bakeries. Only one that has two locations, Wal Mart and HEB Grocey Store. If they call me after that, they call me. If they walk out with a cake from the store, I have atleast tried to assit them in picking a more perfect cake. Some are not decorated very nice.

I am not ashamed to admit, I have been in Hobby Lobby on many occasions and find the "first time ever gonna make a cake" and he/she is buying everything in sight they will probably never use again. I always offer my help or services to them as well.

I usually have some photos in my purse and if they ask, I will put them out.

I usually inform them, IF asked, that while I may charge a few dollars more, you are getting something fresh/from scratch/your colors and the design you want.

Now, don't get me wrong, I purchase Sam's cake son occasion for my family because I get tired of hearing I want a cake and if i have no time to bake because I am in town getting supplies.

Our Sam's doesn't have a bakery, but WalMart is just right next door. Earline is a God-send there.
Judy Lynn Turner-Coons
A messy kitchen is a happy kitchen and my kitchen is delirious!
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Judy Lynn Turner-Coons
A messy kitchen is a happy kitchen and my kitchen is delirious!
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post #6 of 23
some people just don't know that there are other cake options out there........I've been getting a lot of cake orders from people lately ( i live in a kind of impoverished small town) people here do NOT have a lot of excess money laying around...but these same people didn't realize that there was anyone in the area that could make the things they're seeing on t.v. (and no, I'm not saying I'm that good!!) but nobody else around here will even consider a 3-D or topsy turvy cake at all!!! Straight up round/square and buttercream........only one other lady does fondant here and she uses Wilton!! ICK!!!! And charges a fortune for it!

some people are just ignorant!
God's Word will either keep you from sin;
or sin will keep you from God's Word.
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God's Word will either keep you from sin;
or sin will keep you from God's Word.
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post #7 of 23
Totally... you should have done it. If they didn't want to spend the money they wouldn't call, but you never know.. they might have.
post #8 of 23
That is too funny when i saw the subject, i immediately thought to myself, Sams Club..then i opened it and sure enough. You know whats funny is for the price the cupcakes are nice. They taste pretty good too. I have used them before to buy cupcakes for my kids classes. But I would never use them for an event.

THe other thing is you might want to say this...oh you know they have really nice cakes here for a really great price, if you ever are looking for a "Decorator" for a more extravagant event like a wedding or anniversary or sweet 16 here is my card!!! thumbs_up.gif No harm in that right. Cuz if you look through their book, they dont have anything that comes close to what is posted on here.
post #9 of 23
It is amazing how low they can go on their prices, the only thing I can think of is that the cakes are close to the expiration date via freezer, so why not have a sale? (<-Sad and sick, but true) A lot of people I have talked too, do not realize that the commercial stores have the cakes frozen and frosted and sold, and before I took all of the classes that I have taken, I never knew that either, so to buy a cake from a local grocer paying $20 was a deal for me, because I never knew myself the whole commercial process, so I do not get mad at the people who purchase those cakes because majority of them do not know, and the rest either know and just choose to pay the $20 to save money, because of gas prices, increase in groceries and so on. If I was in that situation, I think I would have continued walking, because people in my area especially do not pay XXX amount for a cake that they can get for $20 at a local grocer, the way I make money off of my cakes is through family and friends, because of the economy. I just do not see people who are fighting over $20 deals taking cards from a quality cake artist and paying more, sad, but true. I am sorry, but from what I see in my area and other areas I travel too, a lot of our local bakeries who do bake fresh are losing money or not making enough because of the increase in cost on ingredients and so on, so the general public thinks, I need a cake, who cares about the source and how it is made and so on, and they hear $20, they are sold.
post #10 of 23
I agree, I think alot of people just do not realize that there are other options in cake out there, and that bakeries are not just for wedding cakes or donuts...The funny part is once they have a birthday cake other than one done in sams etc..they never go back to store bought!!!!
post #11 of 23
Quote:
Originally Posted by veronica970206

It is amazing how low they can go on their prices, the only thing I can think of is that the cakes are close to the expiration date via freezer, so why not have a sale? (<-Sad and sick, but true) A lot of people I have talked too, do not realize that the commercial stores have the cakes frozen and frosted and sold, and before I took all of the classes that I have taken, I never knew that either, so to buy a cake from a local grocer paying $20 was a deal for me, because I never knew myself the whole commercial process, so I do not get mad at the people who purchase those cakes because majority of them do not know, and the rest either know and just choose to pay the $20 to save money, because of gas prices, increase in groceries and so on. If I was in that situation, I think I would have continued walking, because people in my area especially do not pay XXX amount for a cake that they can get for $20 at a local grocer, the way I make money off of my cakes is through family and friends, because of the economy. I just do not see people who are fighting over $20 deals taking cards from a quality cake artist and paying more, sad, but true. I am sorry, but from what I see in my area and other areas I travel too, a lot of our local bakeries who do bake fresh are losing money or not making enough because of the increase in cost on ingredients and so on, so the general public thinks, I need a cake, who cares about the source and how it is made and so on, and they hear $20, they are sold.



Here is my thing, its not even just $20 anymore, the prices are going up I think I bought a mile high white chocolate/chocolate Raspberry 8 inch cake from Ralphs for like 26. On top of that I dont even think they made it, cuz she goes Oh i think i have one in the back and it was frozen. But the point is also, is that we are all forgetting that they buy the incredients in massive quantities, which mieans that the ingredients are also what they sell in the stores too, so they must be getting a HUGE deal. On top of that they are paying the people in the bakeries close to nothing, which all they do is bake bake bake, then asembel asembe asemble... So that's what they do they look at the way they can keep their costs down. That's what is the biggest money maker....there is absolutely no way we can even get or come close to the cost that they are getting their goods for.
post #12 of 23
i just have a question for you , how many of you have had a sams club cake recently? they actually taste really good considering and i love their cupcakes. one of the main reasons they can keep there cake prices as well as everything else is because of the membership you pay to shop there. i work for sams club and yes the cakes come in frozen but they come in within a week of being baked and are used no later than a week after we receive them, so yes they are frozen but i know a lot of the other custom bakerys in my town do the same thing for there big events and busy events, try imaging baking enough cake to do 5 to 15 cakes for one weekend let alone the 150 to 300 we do during graduation and yes i have a lot of repeat customers. thanks for letting me say my part.

julia
post #13 of 23
Thread Starter 
I'm not saying everyone who buys a store bought cake is bad, I'm just saying how can I compete with 36 cent cupcakes and 10$ "custom" cakes!
Sam's cakes are'nt horrible tasting I just don't think they fall into the "custom" catagory.
post #14 of 23
I completely agree with Judy, I always pass out biz cards to people looking at the bakery counter at Wal-Mart while I'm grocery shopping!! I hand them a card and say, "what kind of cake are you looking for? I can make any cake you desire!" Stike up a conversation and viola...I just made a new customer! You just have to step out of your box and out of your comfort zone (for some people) and be proud of what you do and what you have to offer (quality, artistry, etc....) Don't ever feel like you can't talk to them just because they aren't asking for information regarding your cakes or just because they are in a different store. Large companies have been squeezing out small biz owners for decades now....if we want to survive and prosper, we need to fight back!!

Boy, I just realized that turned into a rant....so sorry! Just my 2 cents worth!
tlreetz

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tlreetz

www.TalkCake.com

We are here to make your cake dream a reality. Our designs are limited only by your imagination.
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post #15 of 23
I was just at Sam's club tonight, and to be honest...you get what you pay for - their cakes are not fancy, they are simple at best. The prices aren't always on the "low" end either...I saw two slice of chocolate cake (forget what they called it) but they were charging $6.95 (if I remember right) for two slices...that's upwards of $3 per serving - not cheap IMO.
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God must have loved calories....He made SO many of them!

The Air Force may have my husband...but I have his heart.

I'm the original Red Velvet Snob...
buh bye cream cheese frosting.
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