a sampling I did for a coffee shop owner that wanted to sell my cupcakes in her store. Unfortently we couldn't reach an agreement. She wanted me to sell them to her for 2.50 so she could mark them up to 3.95. I initially went in thinking I would sell them at 4 ( with wrappers included but not shown in picture). I went as low as $3 because I knew I was still making a decent profit. Then I decided if she could sell them for 3.95 then so could I. Why go through someone else who will take a cut?